Woolly Made was founded in 2017 by two designers who share high standards for quality and simplicity. Jake Fromer, formerly with Nike apparel innovation, and Jeff Heil, a user experience designer, first met in product design school at University of Oregon. Four years later, they took an idea for a better wallet to the basement of their Portland rental where they developed the unique production process and do-more-with-less philosophy they would use to build their brand.
We're proud to be part of the evolving American craft movement. We’re embedded in Portland’s progressive maker culture and we appeal to a new era of conscious consumers demanding high-quality, contemporary products made responsibly.
We employ locally, pay living wages and use premium, vegetable-tanned leather from Wickett & Craig, one of the last vegetable tanneries in the US. This ancient process uses natural tanning agents instead of harsh chemicals which is not only better for the environment but produces longer-lasting leather that actually gets better over time.
Our approach is progressive but we work within our means to make our products responsibly. We bring new ideas to our industry while carrying forward its age-old traditions.